The beekeeping provides additional opportunity for pollination, both wild-growing, including valuable medical species, and agricultural crops. Cost of additional crop received due to pollination 10-15 time exceeds the cost of production of apiaries, productivity various agricultural cultures at the normalized pollination by bees raises on 25-100%. Besides, beekeeping gives the most valuable products - honey, royal jelly, propolis, pollen, wax, beer poison which are the most valuable medical preparations. Bees promote cultivation of long-term forage crops that creates not only a good forage reserve for cattle breeding, but also improves the soil fertility, reduces a qualitative and quantitative level of weeds, supports of local fauna subsistence. All of this influences on environment stabilization.

Now beekeeping in Kazakhstan has serious difficulties:
- the amount of beekeeping farms is reduced; there is a loss of continuity - young do not aspire to be engaged in beekeeping;
- imperfection of the tax laws - beekeepers are obliged to pay for accommodation of beehives and apiaries on Forest fund territory and near the agricultural crops though all over the world it is accepted to pay to the beekeeper for every bee family, working on pollination.
- strong market competition to substandard and cheap production;
- beekeepers has not enough experience in promotion of the honey products to the market.

A wide information dissemination about benefit of beekeeping will allow not only to increase numbers of beekeepers, exit of the local production useful to health, but also to restore biodiversity of the region.

Considering importance and potential of the beekeeping, the project provides support of beekeeping development as one of the ways for wild-growing grasses diversity and agricultural crops quality recovery. The project is aimed at beekeeping profitability increase and increase of beekeepers incomes, employment rate and local community?s living standards and raise environmental education level among population.

The project goal is propagation of beekeeping role in biodiversity conservation and assistance to beekeepers in promotion of qualitative production to the market

Project tasks:
1. Development and publication «Manual for beekeepers»
2. Development and publication of the manual for consumers «How choose and consume honey and other beekeeping products correctly»
3. Promotion of qualitative beekeeping production to the market through assignment of the Trade mark
4. Organization of regional beekeepers fair and presentation of published manuals
5. Arrangement of information campaign on popularization of beekeeping production and explanation of bees role in keeping and maintenance of environmental balance

Expected results:
1. 300 beekeepers of Almaty oblast received knowledge about effective beekeeping business arrangment
2. 300 beekeepers received knowledge on how to promote honey products to the market;
3. Production of 10 Almaty oblast beekeepers are awarded with the Trade mark
4. The competitive certificated beekeeping production with the registered Trade mark appeared on the market
5. Income of 10 beekeepers has increased
6. Beekeepers regional fair is conducted. Fair visitors (more than 500 people) received information about beekeeping role in biodiversity conservation, beekeeping products and advantages of the products with the Trade mark
7. Information materials about beekeeping products and how to choose honey and other beekeeping products are correctly distributed in Almaty and Taldykorgan
8. Information about beekeeping role in biodiversity conservation are distributed among Almaty oblast consumers through mass-media. Publications will be done at least in 3 newspapers, video-plots will be demonstrated on local and regional TV channels.