The project's main objective was to install in the young Mauritian population of around 7 to 15 years of age, a clear comprehension of the need to protect the coastal zone from environmental degradation through a card game. "Les 7 Familles du Bord de Mer" is a game where the players learn more about the coastal zone of Mauritius as each card presents a brief on the related coastal zone. The game was distributed as a free enclosure of a Sunday newspaper. Several sets of cards were also given to a specific school where a survey was carried out before and after distribution of the game to measure its impact. Schoolteachers were also involved in the implementation of this project with the NGO.